If there's a gnawing and growing suspicion that the commercial theatre is selling itself out to corporate, hedge-funded giants that's threatening to turn the West End and Broadway into a homogenized theme-park experience, here's the perfect riposte: a genuinely original musical about the corporatisation of America as it finds a way of making money out of dwindling natural resources.
Urinetown, The Apollo Theatre
In a city of the future that has been inflicted with a terrible drought, business tycoon Caldwell B. Cladwell has made his fortune through bribery and the monopolisation of all public toilets.
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Our Urinetown Review
Urinetown is a show that gleefully takes the piss -- in every sense -- out of musicals, while also scoring serious points about corporate America's desire to control and capitalise on our every activity, even including our bodily functions. Yes, if there's an economic opportunity available, Big Business will find it.