West End fashion

The best-dressed musical characters in the West End

Will Longman
Will Longman

As London Fashion Week comes to a close, we take a closer look at some of the West End's characters who could step straight off the stage and onto the catwalk.


Lola

Kinky Boots

Lola fights against adversity for her rights to be a drag artist, and with a little help from Charlie Price's Northampton shoe factory and knockout red high heels, looks the part to take to the stage. 

Costume designer: Gregg Barnes

Madame Morrible

Wicked

The Shiz University headmistress may be one of Wicked's main antagonists, but to stand out as a villain, you need to look the part. You aren't going to be intimidating if you don't dress accordingly. And Morrible certainly does, with her bleach blonde perm and glamorous boa, you know she means buisness. 

Costume designer: Susan Hilferty

The kids of Horace Green

School of Rock

They aren't tacky and we love them.

Costume designer: Anna Louizos

The Genie

Aladdin

If a Genie emerged from a magic lamp and didn't look the part, would you trust him? No, of course you wouldn't. A genie has to look magical, and Aladdin's genie is just that, dresed head to toe in gold and blue velvet. 

Costume designer: Gregg Barnes

The cast of Pretty Lady

42nd Street

Julian Marsh's 'Pretty Lady' is set to be Broadway's next big thing, and it definitely has a costume department that measures up. 42nd Street boasts one of the biggest casts in a West End musical at the moment, and some of the colourful, intricate designs are simply vintage Broadway.

Costumer designer: Roger Kirk

 

Jamie New

Everybody's Talking About Jamie

Jamie New is another character who had to fight some battles to wear what he felt most comfortable in. He takes on his school, his teachers and his bullies to wear a dress to his prom, but just like the School of Rock kids, we think he pulls off a school uniform just as well.  

Costume designer: Anna Fleischle

Donna and the Dynamos

Mamma Mia!

There's nothing like reliving your heyday by slipping back into your favourite clothes from your youth, and that's just what Sophie's mum Donna does with her backing girls, the Dynamos. You wish you looked that good singing with your pals.

Production designer: Mark Thompson

The Dreams

Dreamgirls

Of course, if you're going to take the world by storm with a pop group, you're going to need to look glam. Effie, Deena and Lorrell's matching outfits are gorgeous and make us wonder why more popstars don't dress like this anymore?!

Costume designer: Gregg Barnes

Originally published on

Subscribe to our newsletter to unlock exclusive London theatre updates!

Special offers, reviews and release dates for the best shows in town.

You can unsubscribe at any time. Privacy Policy