Secret Cinema reveals plans for new flagship venue

Subject to planning permission, the proposed flagship venue will open in late 2026 and provide a permanent, purpose-built space for the company’s large-scale productions.

Secret Cinema has revealed plans to establish a long-term home in Greenwich Peninsula.

Subject to planning permission, the proposed flagship venue will open in late 2026 and provide a permanent, purpose-built space for the company’s large-scale productions. It will be located a short distance from North Greenwich station along the Thames.

Secret Cinema, which has just announced the return of its hugely successful Grease: The Immersive Movie Musical, has produced some of the world's most iconic immersive experiences, including Star Wars: The Empire Strikes Back, Dirty Dancing, Stranger Things, and Casino Royale.

The plans would see Secret Cinema based at the location for up to 10 years, marking a departure from its previous model of using temporary locations.

Greenwich Peninsula is being developed by Knight Dragon, in partnership with the Greater London Authority.

Merritt Baer, Artistic Director & Producer of Secret Cinema, said: “Greenwich Peninsula is the perfect location for Secret Cinema’s long-term flagship home. We are committed to bringing world-class immersive experiences to London audiences and are thrilled to work with local businesses and partners to make this happen. Secret Cinema is a curator of lasting memories and epic experiences, trailblazing the future of entertainment. We are looking forward to breaking ground on this venue and continuing to bring entertainment's most loved stories to life.”

Laura Flanagan, Director, Greenwich Peninsula, said: “Secret Cinema’s plans for a long- term flagship home at Greenwich Peninsula reflect the momentum of this riverside neighbourhood as a place to experience world-class culture and entertainment. We’re proud to see another ambitious, globally recognised brand choose Greenwich Peninsula for its next chapter and look forward to the energy it will bring to the neighbourhood."

Check back for Grease: The Immersive Movie Musical tickets on LondonTheatre.co.uk

Photo credit: Artist’s render of the venue. (Image by Studio DJL & Dale Croft)