Hampstead Theatre’s I and You to be streamed for free on Instagram

The Hampstead Theatre's sold-out production of Lauren Gunderson's play I and You will be streamed on Instagram for free, it has been announced.

Starring Maisie Williams, who has a following of around 8 million people on the social media platform, and Zach Wyatt, the play is about a girl called who is housebound by illness, and alone until her classmate Anthony joins her and they develop a friendship over a mundane piece of homework.

For 72 hours from 30^th November, a filmed performance of the play will be available via Instagram's IGTV function to anyone following @hampstead_theatre, @maisie_williams, @zachwwyatt or @lalatellsastory (Lauren Gunderson's Instagram account).

I and You plays its final performance at the Hampstead Theatre on 24^th November.

Announcing the stream, Gunderson said: "The more theatre we can offer people the better, and this is such a fresh and easy way to give millions of people a unique theatre experience. I and You isn't just a teenage story, it's a human story and I'm thrilled that people all across the world will have access to theatre in such an innovative way, completely free of charge."

Sunil Singhvi, strategic partnership manager at Instagram, hopes that the project will "cast a new lens onto the traditional theatre world", adding that he "hope this type of creativity continues on Instagram."

I and You is at the Hampstead Theatre until 24^th November.

_{Photo credit: Manuel Harlan}